Authors & Contributors
The people behind Gossip Analytics content
Articles, methodology notes and product decisions at Gossip Analytics are led by a small, identifiable team. Profiles below reflect current roles and verified professional links.
Our editorial profile
Gossip Analytics publishes two kinds of content: methodology work that explains how spatial behavior signals are captured and interpreted, and applied studies that show what those signals change in a real product decision. Both are written by the people building the platform, not by an outsourced content desk.
Our experience comes from shipping immersive products and from analyzing how people actually move, look and hesitate inside them. Where a claim depends on data, we describe the signal and its limits. Where a scenario is illustrative rather than measured, we label it. We do not publish customer names, raw audio or personally identifying session data.

Daniel Sánchez
Co-founder · Product & UX Strategy
Product and UX leader focused on immersive analytics, AI-powered decision systems and spatial behavior intelligence. Drives product direction and the qualitative interpretation of XR signals at Gossip Analytics.
- Areas of expertise
- Immersive product strategy, XR UX research, spatial behavior interpretation, AI-assisted decision systems.
- Role in our content
- Sets the editorial direction, authors methodology articles and reviews every case study interpretation before publication.

Rebeca Sánchez
Co-founder · Operations & Strategy
Leads business operations, execution discipline and go-to-market coordination for Gossip Analytics, ensuring research, content and product decisions stay aligned with the company's privacy-first principles.
- Areas of expertise
- Operations, research governance, privacy-first practices, go-to-market and partnership programs.
- Role in our content
- Owns editorial governance: publication schedule, accuracy of claims about pricing and programs, and the privacy review each study must pass.

G Buho
CIO · Chief Insight Officer
Leads insight strategy and analytical interpretation, helping translate immersive behavior signals into business and product decisions. Co-authors technical content on spatial analytics methodology.
- Areas of expertise
- Insight synthesis, analytical frameworks, signal-to-decision translation, benchmarking across XR project profiles.
- Role in our content
- Co-authors technical explainers and the analytical sections of case studies, and maintains the glossary definitions.

Engineering collaborators
XR Engineering & SDK Development
A trusted group of engineering collaborators supports Unity SDK development, telemetry architecture and dashboard implementation. Individual profiles are kept private by request.
- Areas of expertise
- Unity SDK development, telemetry architecture, dashboard implementation, data pipeline validation.
- Role in our content
- Technical reviewers. They verify that every SDK snippet, integration step and measurement claim matches what the platform actually does.
How we review what we publish
Nothing goes live on the strength of a single author. Every piece passes three checks, and each published page carries its publication and last-updated dates so you can judge how current it is.
Technical review
An engineering collaborator confirms that code, SDK behavior and measurement descriptions are accurate for the current release.
Analytical review
The interpretation is checked against the evidence: assumptions stated, alternative explanations acknowledged, no conclusion stronger than the data supports.
Privacy review
No raw audio, no personally identifying data, no named customers. Studies that cannot pass this check are rewritten as pattern-based or not published.
We revisit published pieces when the platform changes, when a method is refined, or when a reader points out something we got wrong. Updated dates reflect substantive edits, not cosmetic ones.
Where our authors publish
Work from this team appears across the following sections. Each article and study names its author and dates on the page itself.
- Knowledge — articles and methodology
- Case studies — signals to decisions
- Glossary — XR analytics terms
- About Gossip Analytics
Corrections and contact
If you find an error, an outdated claim or a source we should credit, write to us and we will correct the page and note the update. Editorial feedback is read by the same people who write the content.